Saturday, February 19, 2022

How to write a compelling blog post

 


Here a simple situation, you have found a suitable topic for writing a blog post, found colorful images for decorating the articles, but you do not know where to start. How to write the right article that will appeal to your readers? 

There are few simple rules for writing good articles for your blog or website or also for some personal use like article directories, sharing articles, etc. Here I am describing 7 simple rules to write a compelling blog post. Your readers will appreciate your work if you follow the instructions precisely.

Seven simple rules to writing a compelling blog post

Rule 1: Come up with a catchy/informative title.

Do your research and create colorful, catchy headlines, but do not forget about the informativeness. Your headlines should carry meaning, to reveal the idea, which is described in the article. Think about it, when you search anything in GOOGLE you are only interested in compelling topics. Yes! That’s right, now you have to create the right informative header for example: “How to write a compelling blog post” is the suitable title of this post of mine.

Rule 2: Starting the article.

How do I start to write an article. This is a common question by many new writers basically. At the beginning of every article you have to give the user an brief idea of ​​what is inside the article, we can say that the beginning of the article can force the user to read the whole article. 

So to start the article – Create the beginning of the article. Think of the questions that you should disclose in the starting of the post. A question like, What is the article about? What the user will receive from reading? What are future involvements? 

Of course, you can not adhere to the “answers to the questions,”. Try to lure the user so that after reading the post, user is pleased with the information that you have provided. 

Rule 3: Point out the main points of your article.

In order to write something sensible, you need to make notes (thesis) that you can describe. For example, this article about Writing a compelling blog post, here I have made a total seven step by step points, which are discussed in details. Make notes, it will help you in writing a perfect article and give you support. Always remember– Do not divert away from the title (article topic).

Rule 4: Article development, fill the frame.

After writing down the main points of your article move on to the fourth step, here you have to fill your frames. Each thesis or points you made, reflect the meaning of those points in details. It’s like describing the abstract. So whatever you know and researched just write down in a very detailed manner.  

Rule 5: Conclusion – Making the conclusion of the article.

The output is the thing the user is looking for in the post so it is the best way to describe the output of the article for which you have brought the user. Here you can make judgments and concisely describe the problem and the fact that you want to message to the reader. You can simply write a paragraph or if possible describe two to three sufficient points to conclude the post-ending.

Rule 6: Cut the best, or do accurately.

Making high-quality content is what everyone wants. So now you need to read the whole post again and cut out only the best parts. We do not need a whole mountain of text, you just need a post that is enough to give the basic idea that could be helpful to your readers. Try to describe articles in an interesting way giving off the idea and essence of the post. Remove the excess text, get rid of the unwanted proposals which do not carry the semantic load. Read the article again and repeat the above steps again until you are satisfied enough.

Rule 7: Adorn article.

In order to interest the reader, you can add images, banners, quotes, but do not overdo it, be minimalists. Make sure the article is useful and after following all the above rules, just post the article.

Now you have a unique formula for writing good articles. Enjoy and do not forget to like and share it on social networks. If you have anything to add, please write in the comment section.


Friday, January 21, 2022

Best Email Marketing Software for eCommerce that Supercharges Their Sales

 Types of Email Marketing Campaigns | Spinutech, Inc.

Email marketing is still one of the best ways to reach an exceptional number of customers at a time. So, investing in the right email marketing solutions for your eCommerce business could be the best way to nurture your audience. Our guide will lead you through while choosing the best email marketing software for eCommerce!

Despite the importance of social media seems to have overtaken digital marketing, email marketing continues to deliver strong ROI and value for retailers, online store owners and marketers. According to the survey conducted by Data & Marketing Association, the average ROI for email marketing is 122%, which is more than four times higher than other marketing formats including social media.

What are Email Marketing Services?

As email marketing covers a vast world of techniques and strategies, it is fair that brands can feel a bit confused in choosing the right email marketing platform. 

Simply, email marketing services help send emails to the sheer number of subscribers in order to inform them about new products, discounts, and other services. These emails can be newsletters or transactional emails. Business owners get help from email marketing software to inform everyone in their contact list, drive sales and build a highly engaged community.

With the recent developments made in technology, email marketing software has been leveled up to a stage that segmentation and customization are at the forefront of email campaigns. In modern email marketing, AI-powered solutions while increasing revenue, on the other hand, significantly reducing costs.

Benefits of Using Email Marketing Software

Email marketing stands on the three key points: conversions, brand awareness and customer loyalty

Businesses using email marketing services will be able to more easily expand their audience and increase their sales, as research shows that by 2023 the number of emails sent and received per day could reach 347 billion.

The key benefits that make an email marketing tool vital for eCommerce businesses;

  • Creates automated email,
  • Generates multiple email templates,
  • Builds targeted profiles based on age, location or past purchases,
  • Reduces marketing costs,
  • Better interacts with customers,
  • Makes sharable content.

Choosing the Right Email Marketing Tool for Your Store

Almost every store owners encounter difficulties when choosing the best email marketing platform for eCommerce. Although some businesses need specific features, the key features include;

  • The built-in monitor to check email deliverability,
  • Automated email journey to nurture campaigns,
  • Personalized email creation easily with drag and drop builder,
  • Detailed email marketing campaign end report,
  • Seamless integration with current tech stack,
  • Easily accessible 24/7 customer support.


Email marketing is still one of the best ways to reach an exceptional number of customers at a time. So, investing in the right email marketing solutions for your eCommerce business could be the best way to nurture your audience. Our guide will lead you through while choosing the best email marketing software for eCommerce!

Despite the importance of social media seems to have overtaken digital marketing, email marketing continues to deliver strong ROI and value for retailers, online store owners and marketers. According to the survey conducted by Data & Marketing Association, the average ROI for email marketing is 122%, which is more than four times higher than other marketing formats including social media.

What are Email Marketing Services?

As email marketing covers a vast world of techniques and strategies, it is fair that brands can feel a bit confused in choosing the right email marketing platform. 

Simply, email marketing services help send emails to the sheer number of subscribers in order to inform them about new products, discounts, and other services. These emails can be newsletters or transactional emails. Business owners get help from email marketing software to inform everyone in their contact list, drive sales and build a highly engaged community.

With the recent developments made in technology, email marketing software has been leveled up to a stage that segmentation and customization are at the forefront of email campaigns. In modern email marketing, AI-powered solutions while increasing revenue, on the other hand, significantly reducing costs.

Benefits of Using Email Marketing Software

Email marketing stands on the three key points: conversions, brand awareness and customer loyalty

Businesses using email marketing services will be able to more easily expand their audience and increase their sales, as research shows that by 2023 the number of emails sent and received per day could reach 347 billion.

The key benefits that make an email marketing tool vital for eCommerce businesses;

  • Creates automated email,
  • Generates multiple email templates,
  • Builds targeted profiles based on age, location or past purchases,
  • Reduces marketing costs,
  • Better interacts with customers,
  • Makes sharable content.

Choosing the Right Email Marketing Tool for Your Store

Almost every store owners encounter difficulties when choosing the best email marketing platform for eCommerce. Although some businesses need specific features, the key features include;

  • The built-in monitor to check email deliverability,
  • Automated email journey to nurture campaigns,
  • Personalized email creation easily with drag and drop builder,
  • Detailed email marketing campaign end report,
  • Seamless integration with current tech stack,
  • Easily accessible 24/7 customer support.

After identifying these key features, the next step is to check out the pricing range. Luckily almost every email marketing tool offers different types of pricing plans to all needs. Additionally, free trials are also provided to experience the tool before fully investing in it. 

If we are all clear on what we expect from email marketing services and how they will add value to your eCommerce business, there is only one step left: finding your best fit!

Top 5 Email Marketing Software for eCommerce

We have bunched up the best email marketing service for eCommerce to help you pick the solution that best meets your needs. Here are our best picks for you:

  • Infobip
  • HubSpot 
  • Plezi
  • BigMailer.io 
  • Constant Contact

Let’s dive into each email marketing software in particular to lead more sales for your eCommerce business!

1. Infobip

One of the powerful email marketing solutions Infobip is mostly known as a customer communications platform. As email marketing is also a part of this communication, Infobip offers particular solutions in this field as well. 

Regardless of which eCommerce platform you use, eCommerce businesses effortlessly integrate Infobip into their omnichannel strategy. The email marketing tool offers a comprehensive dashboard in order to create and manage email campaigns. By benefiting from the personalization feature, users can create sophisticated and contextualized emails that deliver value to their customers.

Infobip helps store owners create highly personalized and well-automated email journeys that drive conversions. With the email validation feature, they can make sure that subscribers’ email addresses are valid or not. It helps get emails delivered to the right inboxes.

More importantly, the success of an email marketing campaign can only be measured if the metrics are analyzed and reported well. Luckily, Infobip provides an in-depth analysis to check how marketing campaigns are going on several platforms.

You can speak with one of their specialists to get the best potential pricing for your eCommerce business.

2. HubSpot

HubSpot offers various solutions and strategies to grow your eCommerce business through email marketing. Store owners, retailers or marketers can create and design personalized email campaigns without any coding need. As HubSpot provides a diversified amount of services in particular Marketing and Sales, it makes it possible to optimize and improve email marketing campaigns better. For example, the CRM feature helps customer data you are using is valid.

One of the best email marketing services for eCommerce HubSpot also offers a wide range of goal-based email templates. Users can customize the templates, CTAs and branding with a drag and drop editor easily.

Since personalized emails get more opens and click-throughs, HubSpot’s email marketing tool allows users to change relevant subject lines, links, attachments and CTAs.

Another point that is worth mentioning about HubSpot’s offerings is A/B testing. This feature will give insights on which subject lines get the most opens or which content drives engagement and sales most.

Good news! HubSpot’s email marketing software is free. For additional functionalities, the price increases.

3. Plezi

Plezi is a powerful marketing automation solution that helps store owners create fully automated and intelligent email marketing campaigns. They can also build smart campaigns that automatically personalise and segment their audience.

If you are beginning your digital journey and looking for the best email marketing software for eCommerce, Plezi could be a great start. The email marketing tool offers customizable email templates that can be easily edited via the drag and drop builder. 

Plezi shines out in analyzing each action of customers. Detecting the buying journey of prospects helps better understand their needs. The comprehensive reports Plezi provides make it easier to gain insight into all of the multi-channel interactions. Email deliverability, open rates, clicks and conversion rates are some of the metrics that reports cover. 

Plezi offers different pricing plans that vary between £299 to £499 per month based on the number of your contacts.

4. BigMailer.io

BigMailer is a cloud-based email marketing tool that allows users to create and send emails in bulk, auto/drip or transactional. It also provides an extensive contact list that includes a sheer number of subscribers to manage them more effectively in a single dashboard.

BigMailer’s built-in brand management platform supports all types of email marketing campaigns and white-label options. Users can use the custom email templates as well as create new ones depending on their desires using the drag and drop editor.

If you are an Amazon reseller, BigMailer provides specific solutions only for you. Without connecting your Amazon SES account, you can import your contacts or use its email collection forms. From checking bounces, complaints and unsubscribers to email engagement tracking and reporting, BigMailer meets all your needs.

BigMailer offers four different pricing plans that charge based on the number of your contacts. Reach out to them to get more information.

5. Constant Contact

The last mention goes to Constant Contact which is one of the best email marketing software for eCommerce. By using Constant Contact, marketers can create effective email marketing campaigns that meet their business goals. 

Whether running physical stores or digital shops like Shopify stores, email marketing will remain vital. Constant Contact helps users at each stage of their email marketing journey. Creating and designing emails, customizing, segmenting customers, analyzing and reporting email marketing campaign metrics are just some of the benefits the email marketing software offers. 

Constant Contact allows marketers to target new audiences and generate brand awareness by conducting substantial email marketing campaigns. Especially, social media ads, landing pages and website sign-up forms are great ways to seek new customers. Social media ads, particularly Facebook ads is one of the most effective lead generation channels as it targets extremely narrow audiences.

Last but not least, Constant Contact integrates numerous eCommerce platforms to grow your online store better.

Constant Contact provides two different pricing plans that vary between $20 to $45 per month based on the number of contacts.

Wrapping Up: Which is the Best Email Marketing Platform for eCommerce Business Owners?

Every business is unique. So, it will not be fair to point out only one email marketing platform that suits each marketer’s needs. 

We have discussed above the tools that we believe could be the best solution for eCommerce store owners for easing their jobs. Depending on your business core needs and of course budget, you will be the one who has the final say. 

Source: Entireweb

 

 

 

 

 

Sunday, December 26, 2021

Apple iPhone 14: Everything you need to know

 

Apple iPhone 14: Everything you need to know


Although the talks of the newly released iPhone 13 are still going strong, speculations regarding the next entry have already begun surfacing. Leaks hint towards a massive redesign, hardware upgrades, and a new punch-hole camera with no notch.

Apple iPhone 14 design and features

The iPhone 14 is expected to feature a titanium backside that is shielded by a glass surface. It is essentially based on a combination of the iPhone 12 and iPhone 4’s build design, making it more robust.

According to 3D renders provided by renowned tipster, Jon Prosser, the new phones will also ditch the infamous camera bump. Instead, it will feature a thicker flush glass back that lays over the rounded edges. A report by analyst Ming-Chi Kuo also suggests that Apple will be replacing the display notch with a punch-hole camera. The OLED display panels will be supplied by LG and come with support for a 120Hz ProMotion refresh rate.

For data transfers and charging, we could also expect to see the company switching to a USB Type-C connector. This partly has to do with the European Union’s new rule that mandates all mobile producers to adopt a single universal charging solution, which further results in reduced e-wastage. However, Jon Prosser notes that Apple still might hold onto its lightning ports.

Apple iPhone 14 specifications and hardware

Under the hood, a new, more powerful A16 Bionic processor is expected, adopting a 4nm chip process. The display will be the same 120Hz ProMotion across all devices, though analyst Ross Young notes that the base variant will feature a standard 60Hz LTPS (low-temperature polycrystalline silicon) display.

The base and pro variants will sport a 6.06-inch display featuring a 2532 x 1170 resolution, while the Max and Pro Max options measure 6.68 inches and support a 2778 x 1284 resolution. It is also worth noting that only the Pro Max variant has an LTPO display, which, as mentioned above, is being supplied by LG. Whether this translates to a punch-hole camera setup exclusive to the Pro Max, only time will tell.

Analyst Ming-Chi Kuo also believes that Apple will switch to a 48MP camera next year, allowing the brand to take advantage of camera binning - a process that allows for better low-light photography while still maintaining the high number of pixels. The base variant is expected to feature a dual-camera setup, while the remaining three go with a triple-camera.

Other rumours point towards a 2TB storage configuration for the Pro and above models, and a 1TB setup for the regular iPhone 14. Batteries will also see an upgrade across all models, and 5G connectivity will be back. Reports also indicate that it may introduce Wi-Fi 6E connectivity.

Source: Apple iPhone 14: Everything you need to know (msn.com)

 

 

China launches three warships

China this week launched three warships with one meant for the Pakistan Navy and another for the Royal Thailand Navy as it continues on its grand shipbuilding projects.

The warships were launched from China's Hudong Zhonghua shipyard located near Shanghai. 

The Type 054AP Tughril-class warship was meant for the Pakistan Navy. The Pakistan government had signed the agreement for two warships in 2017 and an additional contract for two more ships three years ago. 

PNS Tughril was commissioned into the Pakistan Navy last month. The first warship was launched in August last year with the other two warships launched this year.

According to reports, the Type 054AP is fitted with 3D multifunction radar including long-range metric wave radar. The Tughril-class warship is the final ship which was delivered to Pakistan completing the order.

The third vessel was meant for the Chinese Navy. The Type 054A warship is fitted with surface-to-air missiles, torpedo launchers and anti-ship missiles. PNS Tughril also possesses air and surface surveillance systems including anti-air and anti-submarine missiles including HHQ-16 SAMs.

The Chinese technicians also delivered the Type 071E LPD to the Thailand Navy. The landing platform dock reportedly cost $200 million.

It is the first time China has delivered the Type 071-class  amphibious vessel to Thailand which is also part of the Chinese Navy. The warship can reportedly carry 800 marines and 20 amphibious vehicles.

 Source: China launches three warships; one vessel for Pakistan Navy, another for Thai Navy (msn.com)